GENDER INFLUENCE ON MANAGEMENT DECISION-MAKING IN SMALL AND MEDIUM-SIZED BUSINESSES IN UZBEKISTAN

Аннотация

This study explores the gender influence on management decision-making in small and medium-sized businesses (SMEs) in Uzbekistan. The research aims to identify and analyze the differences in decision-making approaches between male and female entrepreneurs, particularly in the context of an evolving economic landscape. Utilizing a mixed-methods approach, the study combines quantitative surveys with qualitative interviews to provide a comprehensive understanding of how gender impacts managerial choices, risk tolerance, and strategic planning. Findings suggest that gender-specific factors significantly affect decision-making processes, with female entrepreneurs demonstrating distinct approaches to risk management, resource allocation, and leadership styles compared to their male counterparts. The results underscore the importance of considering gender dynamics in the development of policies and support systems aimed at fostering SME growth and sustainability in Uzbekistan. KEYWORDS Gender influence, Management decision-making, Small and medium-sized businesses (SMEs), Uzbekistan, Entrepreneurship, Economic landscape, Risk management, Strategic planning, Leadership styles, Gender dynamics.