СОВЕРШЕНСТВОВАНИЕ МЕХАНИЗМОВ ЭФФЕКТИВНОГО УПРАВЛЕНИЯ ДЕЯТЕЛЬНОСТЬЮ СЕМЕЙНОГО БИЗНЕСА В РЕСПУБЛИКЕ УЗБЕКИСТАН

Аннотация

The article is devoted to studying the mechanisms of effective management of family business activities in the Republic of Uzbekistan. In a rapidly changing economic environment, family business is becoming an important element of the sustainable development of the country's economy. The author analyzes modern management models, identifies the key problems and difficulties family enterprises face, and offers recommendations for their optimization. Special attention is paid to implementing innovative strategies, using digital technologies, and adapting to market requirements. Keywords: family business, management, mechanisms, efficiency, Republic of Uzbekistan, innovative strategies, digital technologies, competitiveness, sustainable development, entrepreneurship.