The Need To Strengthen The Regulatory Framework Of Uzbekistan For Consumer Protection In E-Commerce

Аннотация

The article is dedicated to the analysis of the current state of legislation on e-commerce in Uzbekistan and its application in relation to consumers. It also investigates the extent to which legal norms on consumer rights can protect from harmful business practices in e-commerce. After examining the relevant theoretical concepts and foreign experience in the field of e-commerce and consumer protection, the author puts forward recommendations for their best implementation in the national context. KEYWORDS E-commerce, consumer rights, UNCITRAL, retailer, goods and services, online-stores, trade platform, digital marketing.