Analysis of the impact of digitalization on changes in aggregate demand in the market of tourist and recreational services

Аннотация

The article examines the impact of digitalization of tourist and recreational activities in the country on changes in aggregate demand. Tourism-recreation activities of foreign and domestic scientists reflecting the results of various researches and some concepts related to it are presented and the definition of authorship is developed. The impact of digitalization on aggregate demand in the market of tourism- recreation services elasticity of demand in relation to prices and costs, which collectively characterize economic processes elasticity of demand for recreational services market indicators at the local (regional) and country level, an algorithm for calculating market capacity was developed and recommended for use in practice. In the national tourism-recreation sector, a multifactor analysis was conducted in the EViews10 software package to take into account changes in the number of users of services as endogenous factors and its changes under the influence of key factors (resources). Based on the identified trend models, the prospects for changes in the number of vacationers using tourism-recreation services in 2021-2025 are based.