MEDICAL VOCABULARY IN MEDIA NARRATIVES

Аннотация

This narrative article examines how medical terminology has evolved within media discourse from its classical Latin–Greek roots to contemporary digital contexts. Drawing on diachronic studies of medical lexicon development (Carretero Sáenz, 2014), register analyses in English for Medical Purposes pedagogy (Bowcher & Morley, 2014), and classifications of term usage in Uzbek media (Science and Innovation, 2024), it integrates sociolinguistic and discourse-analytic perspectives. The article investigates mechanisms of term coinage, borrowing, and neologization as reflected in print, broadcast, and online platforms. It also considers the normative role of Latin-based morphology (Titiyevska et al., 2016) alongside the impact of computational tools on terminological standardization (Galitsky, 2023). Uzbek-authored contributions (Raimqulov, 2023; Science and Innovation, 2024) are highlighted alongside methodological insights into medical language analysis (Sager, 2023). By mapping this trajectory, the paper illuminates how media narratives both preserve precision and foster innovation in medical vocabulary.