The role of language in intercultural communication: influence, adaptation, and challenges

Аннотация

This article explores the role of language in intercultural communication, emphasizing its function as a bridge between diverse cultures. The study examines linguistic relativity, pragmatic competence, and cultural adaptation as key elements shaping communication. Through theoretical insights and real-life examples, the research highlights how language influences perception, social interaction, and identity negotiation. The findings suggest that language is not merely a medium but a dynamic force that facilitates or hinders cross- cultural understanding. Key words: Intercultural communication, linguistic relativity, cultural adaptation, pragmatic competence, cross-cultural interaction, language barriers, multilingualism, identity negotiation.