Наука и технология в современном миреМирзаева Ширин Нодировна, Тахиров Чингиз Аъзамович +22026
LANGUAGE USE IN ADVERTISING: A LINGUISTIC PERSPECTIVE
Main Part (Schооl оfFinаnce TechnоlоgyаndScience" Institute)
Международный журнал искусственного интеллекта · 05 · 18-40 · 2025
Аннотация
This article explores the intricate relationship between language and advertising, highlighting how linguistic features shape consumer perception and influence purchasing behavior. By examining various elements such as syntax, semantics, pragmatics, and discourse strategies, this study aims to provide a comprehensive understanding of how language functions in advertising contexts. The findings underscore the importance of linguistic choices in crafting effectiveadvertisements that resonate with target audiences. Keywords:Advertising, Linguistics, Language Use, Consumer Behavior, Discourse Analysis, Semantics, Pragmatics
Доказательный фрагмент
«This article explores the intricate relationship between language and advertising, highlighting how linguistic features shape consumer perception and influence purchasing behavior.»
Образец извлечения
Демо-превьюThis article explores the intricate relationship between language and advertising, highlighting how linguistic features shape consumer perception and influence purchasing behavior. Полный текст публикации CiteX не хранит — доступ к первоисточнику открывается по DOI согласно лицензии издателя и выбранному плану.
- Цитирований
- 0
- Тип
- Журнал
- Страна
- Узбекистан
- Ключевые слова
- Advertising, Linguistics, Language Use, Consumer Behavior, Discourse Analysis
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