ASSESSMENT CRITERIA OF ECONOMIC FACTORS' IMPACT ON TOURISM SERVICES MANAGEMENT

Аннотация

Tourism plays a crucial role in the global economy, significantly contributing to GDP, employment, and international trade. Effective management of tourism services requires a comprehensive evaluation of economic factors affecting the industry. This study aims to assess the impact of key economic factors such as inflation, exchange rates, GDP growth, and investment policies on tourism services management. The research employs a mixed-method approach, combining quantitative data analysis and qualitative insights from industry experts. The results indicate that exchange rate fluctuations and investment incentives have the most substantial influence on tourism service development. The study provides strategic recommendations for policymakers and tourism service providers to enhance economic resilience and sustainability. Keywords: Tourism management, economic factors, exchange rates, GDP growth, investment policies, sustainability