Научные статьиM.H.Sayidova, S.U.Pulatova2025
ИСПОЛЬЗОВАНИЕ МАРКЕТИНГОВЫХ КОММУНИКАЦИЙ В КОММЕРЧЕСКИХ БАНКАХ
www.e-itt.uz III SON. · Minarova Murshida Xojimuratovna · Минaрoвa Муршидa Xoджимурaтoвнa
Передовая экономика и педагогические технологии · 2024
Аннотация
This article analyzes the directions that should be carried out in order to effectively use marketing communications in commercial banks, the opinions of foreign and domestic scientists about marketing communication and proposals for its use in commercial banks, the importance of marketing communications in commercial banks in the context of the transition to the digital economy, problems related to the industry, and as a result of the analysis, conclusions and proposals were formulated. Keywords: commercial banks, communication, digitization, customer, marketing, advertising, information, reliability, communication, integration. 62 62-71 www.e-itt.uz III SON. 2024
Доказательный фрагмент
«This article analyzes the directions that should be carried out in order to effectively use marketing communications in commercial banks, the opinions of foreign and domestic scientists about marketing communication a…»
Образец извлечения
Демо-превьюThis article analyzes the directions that should be carried out in order to effectively use marketing communications in commercial banks, the opinions of foreign and domestic scientists about marketing communication a… Полный текст публикации CiteX не хранит — доступ к первоисточнику открывается по DOI согласно лицензии издателя и выбранному плану.
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- Тип
- Журнал
- Страна
- Узбекистан
- Ключевые слова
- commercial banks, communication, digitization, customer, marketing, mijoz, raqamlashtirish, kommunikatsiya, маркетинг, клиент, коммерческие банки, оцифровка, tijorat banklari, коммуникации
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