THE METHODS OF STUDYING IMPLICITNESS IN BUSINESS DISCOURSE (BASED ON THE ANALYSIS OF THE UZBEK AND ENGLISH LANGUAGES)

Аннотация

This article explores the use of implicitness in English and Uzbek business discourse, focusing on metaphors, euphemisms, and implicatures. It highlights how cultural and linguistic factors influence indirect communication strategies in both languages. While English favors metaphor and euphemism for subtle expression, Uzbek places greater emphasis on euphemism and implicature, often linked to cultural values of respect and politeness. The analysis provides insights into how these strategies enhance business interactions, facilitating polite and effective communication across different cultural contexts. KEYWORDS Implicitness, business discourse, metaphor, euphemism, implicature, cultural communication.