WORDPLAY AND ITS PHONOLOGICAL AND GRAPHOLOGICAL STRUCTURE

Аннотация

In this article we provide information about the phenomenon “wordplay”. Moreover, the phonological and graphological structure and analysis of it is presented. Wordplay can be employed among friends as well as in media. The aim of wordplay here is to capture the reader’s or viewer’s attention via the unusual formulations used in the titles of the newspaper articles or in the news on television. KEYWORDS wordplay, pun, phonological structure, humour, paronymy, homonymy.