Спецификация текста в медиакоммуникациях и показатель информативности

Аннотация

The article discusses the text specifications and the indicator of informativeness in the Mass Media. The informativeness of the text is an indicator of the quality of the text. There is also a direct correlation between the timing of the information contained within the text and the timing of the information obtained. This connection ensures that the information provided is represented in time and aspect. In the age of generalization of society, the role of journalism is an important factor in the mass communication system. Journalism, on the one hand, is a concept created by popular culture, and on the other hand, it serves to shape mass culture as a social space. As a mediator of the social and cultural manifestations of the new world, it "introduces" new concepts, new pragmatic norms into the language, and gives us a glimpse of a creative world. At the same time, all new concepts are interpreted. We consider the text as a high-level language unit. The linguistic knowledge of the language system is extracted from many texts. The textology involved in the study of the process of text creation, modeling and functioning is of interest to journalists today as linguistic dyslexia. Key words: text, media, communication, linguistic phenomenon, informativeness, universality Language: English Citation: Teshabayeva, D. M., & Usmonova, S. A. (2020). Text specification in media communication and indicator of informativeness. ISJ Theoretical & Applied Science, 01 (81), 185-189. Soi: http://s-o-i.org/1.1/TAS-01-81-35 Doi: https://dx.doi.org/10.15863/TAS Scopus ASCC: 1208. Introduction modern journalism as a specific element of progress. A separate concept of media can be regarded as The purpose of communication reflects not only a major theoretical component of media text [1, p. 45]. technological goals, but also communication and This is reflected in almost all research on media cultural needs. It is in the media that they present studies. The essence of this concept is that the text, themselves in the most striking way. The semiotic which is the basis for traditional linguistics, is the complication of media, or rather the text itself, is not “meaningful sequence of symbolic units. Its main the number one category, as new technologies and feature is consistency and integrity”[2]. The competition in the media have increased the number definition extends beyond the mass media. The of media offers. Among these innovations, not only concept of the media text goes beyond the verbal level are new genres distinguished, but also when the media of the system and approaches the semiotic is applied to texts, the textual category itself changes. interpretation of the text, taking into account not only verbal but also the continuity of any characters. The Discussion text displayed in modern media culture helps to better In its current form, the media is a combination of understand the dynamic processes that take place in linguistic and visual components that allow for a wide Philadelphia, USA 185 ISRA (India) = 4.971 SIS (USA) = 0.912 ICV (Poland) = 6.630 ISI (Dubai, UAE) = 0.829 РИНЦ (Russia) = 0.126 PIF (India) = 1.940 Impact Factor: GIF (Australia) = 0.564 ESJI (KZ) = 8.716 IBI (India) = 4.260 JIF = 1.500 SJIF (Morocco) = 5.667 OAJI (USA) = 0.350 range of design, typography, graphics, color palettes, characteristic of graphic texts but not generalized in a infoblocks, photos, pictures, logos and more [3,p.138- semiotic field. 139]. These tools significantly enhance image Journalistic text is related to other texts, which perception, aesthetic orientation, and the overall can be both journalistic and non-journalistic texts. It is beauty of the publication [4,p.3-6]. absolutely impossible to ignore this space when the Another media characteristic of media is, in our listeners or audience is able to hear or see these texts opinion, the linguistic specificity of its orientation to at a specific time. the mass audience. The dynamic nature of media is Naturally, journalism should not be based on one manifested at the level of internal text, superficial and or more texts. Journalism is a system of texts whose hypertext (multidimensionality, multiplicity, work is a system of texts in the form of an evaluation polyphonicity, heterogeneity, and integration). It is system. It has systemic attributes that are not included based on the development of new information in the totality of individual elements. The product of technologies, the convergence of mass media, and journalism should be considered as a system of texts their socially-regulated nature as "a unique tool for as a system that does not relate to certain elements - interpreting and reflecting on reality." Media some texts. organization can be defined taking into account the "Text is a moving language" [6, p.142]. Of influence of the global opposition known as course, some types of journalistic text are subject to "conventionality - individuality". Its effect is based on analys