INNOVATSIYALARNI JORIY ETISH ASOSIDA XIZMAT KO‘RSATISH KORXONALARI SAMARADORLIGINI OSHIRISH

Аннотация

This article examines the improvement of service enterprises’ efficiency through the implementation of innovations. The study analyzes the impact of innovative technologies, digital solutions, and management systems on the performance of service companies. Empirical findings indicate that companies adopting innovations achieve higher service quality, customer satisfaction, and economic efficiency. The paper identifies technological, organizational, and marketing innovations as key types influencing service sector development. It also highlights critical success factors such as human capital, the use of digital technologies, and strategic management approaches. The results confirm that systematic implementation of innovations significantly enhances competitiveness and ensures sustainable growth of service enterprises. Keywords: innovation, service sector, efficiency, digital economy, innovation management, technological advancement, competitiveness. Vol. 5, No. 11 – Special Issue (EJMTCS) 453 ISSN: 2181-2861