A PHILOLOGICAL APPROACH TO TEACHING ENGLISH IN THE DIGITAL AGE: DEVELOPING MEDIA AND LINGUISTIC COMPETENCE

Аннотация

This study explores a technology-based approach to English language teaching with a particular focus on developing students’ media competence. As technology continues to shape contemporary educational landscapes, it becomes important to evaluate how digital tools can support language learning and enhance students’ ability to critically evaluate media. The aim of the study was to examine how technology-based teaching methods can support the development of media competence in English language learners. Using a mixed-methods approach, the study included qualitative and quantitative data, including surveys, classroom observations, and student performance assessments. The results indicate that the integration of digital platforms and multimedia content into English language teaching significantly improved students’ ability to engage with and analyze media. Moreover, students demonstrated improved critical thinking skillswhen navigating information ina variety of formats. Keywords: Technology education, media competence, English language teaching, digital tools, critical thinking, multimedialearning, 21st century skills,educational technology.