INFORMATION SECURITY MANAGEMENT IN DIGITAL BUSINESS ENVIRONMENTS

Аннотация

This article explores the principles and practices of managing information security in digital business environments. As companies increasingly rely on digital platforms for operations, communications, and transactions, the risks associated with cyber threats, data breaches, and unauthorized access have significantly grown. The study examines strategic approaches to information security management, including risk assessment, policy development, incident response, and the integration of advanced technologies. It also highlights the importance of compliance with international standards and legal requirements to ensure data confidentiality, integrity, and availability in digital business operations. Keywords: information security, digital business, cybersecurity, risk management, data protection, incident response, international standards, compliance. Аннотация: В данной статье рассматриваются принципы и практические аспекты управления информационной безопасностью в условиях цифровой бизнес-среды. По мере того как компании всё больше полагаются на цифровые платформы для ведения операций, коммуникаций и проведения транзакций, значительно возрастают риски, связанные с киберугрозами, утечками данных и несанкционированным доступом. В исследовании анализируются стратегические подходы к управлению информационной безопасностью, включая оценку рисков, разработку политик, реагирование на инциденты и интеграцию передовых технологий. Также подчеркивается важность соблюдения международных стандартов и законодательных требований для обеспечения конфиденциальности, целостности и доступности данных в цифровой бизнес-деятельности. Ключевые слова: информационная безопасность, цифровой бизнес, кибербезопасность, управление рисками, защита данных, реагирование на инциденты, международные стандарты, соблюдение требований. Currently, a digital economy is being formed, based on the development and implementation of modern digital technologies in the activities of the population 60 DEVELOPMENT AND INNOVATIONS IN SCIENCE International scientific-online conference and organizations. The improvement of big data analysis, the widespread use of mobile devices, and the development of the Internet are undoubtedly innovative elements designed to solve socio-economic problems, both at the level of individual regions and countries, and at the global level. The acceleration and complication of the processes taking place in the modern conditions of the development of digital technologies makes economic entities think about information security. Theft of personal data of citizens and organizations leads not only to material damage, but also manifests itself in damage to reputation. Loss of trust is an extremely undesirable result of activity, therefore, information security issues require solutions both at the state level and at the level of individual organizations. Cyber-attacks can be global: in May 2017, computers in more than 150 countries were infected with the WannaCry virus, disrupting the activities of the UK National Health Service (NHS), the Spanish telecommunications company Telefónica, the American logistics company FedEx, Germany's largest rail operator Deutsche Bahn and many other organizations around the world; car concerns Nissan Motor and Renault have temporarily suspended production at several production sites1. Concerns about the consequences of losing personal information are related to the existence of data theft cases, directly or indirectly related to digital technologies. A significant part of the incidents is related to the violation of the privacy policy, integrity and availability of information that underlies socio- economic activity in the digital environment. Over time, these violations become more widespread, frequent and complex in terms of eliminating their consequences. Information security breaches also occur due to fraudulent activities of organizations to which users have provided personal information. The growth in the number of information security violations in the context of the digitalization of the economy is associated with the constant complication and growth of the use of digital technologies. In recent years, both large and small organizations have faced more frequent and more serious information attacks on their businesses. Digital technologies used in the organization are gradually becoming the main value of the company, so cases of industrial espionage for political or economic purposes are not rare2. Assessing the economic consequences of information attacks is very difficult; some organizations try not to report information security breaches if it is not related to the legal consequences of theft of trade secrets. We can say that data loss leads to many negative results: undermining business reputation, 1 Digital Economy Outlook. OECD. 2017. 2 Klahr R., Amili S., Shah J.N., Button M., Wang V. Cyber Security Breaches Survey. 2016. 61 DEVELOPMENT AND INNOVATIONS IN SCIENCE International scientif