CULTURAL TOURISM: An Introduction

Аннотация

Cultural tourism has been seen as one of the major growth areas in global tourism in recent years, and is increasingly being seen as a major area of product development by tourism destinations in search of diversification. The desire for ‘quality tourism’, the need to find resources to support culture and the ready availability of cultural resources makes cultural tourism an attractive option for both urban and rural areas. In spite of this, there is still little understanding of what cultural tourism is, and relatively little information about the cultural tourism market.