PRINCIPLES OF FESTIVAL MANAGEMENT

Аннотация

Principles of Festival Management was conceived and designed to be a singlesource for the knowledge and practical skills needed in successful festival production. It takes a multi-disciplinary approach to understanding festivals and festival organisations and engages with the principles, key concepts and debates in contemporary festival management. Festivals are complex, social and commercial events, so mixed economy models, social entrepreneurship and stakeholder networks are highlighted as are the symbolic roles festivals play in communities. Principles of Festival Management aims to provide a stepby-step guide to all aspects of festivals production from inception through operation to evaluation. The discussions in each chapter are illustrated with a wide range of examples, case studies and actual festival management experiences drawn from contemporary festival managers. The advice provided is supported by templates, models, illustrations and exemplars of the materials needed to manage a festival. There is also direction to further reading, other sources of information and contacts.