MEDIA TEXTS AS A CENTRAL CATEGORY IN MEDIA LINGUISTICS

Аннотация

This article explores the significance of media texts within the field of media linguistics, emphasizing their role in communication and social interaction. The study examines the characteristics of media texts, their functions, and their impact on public discourse. Through a comprehensive review of existing literature, the article highlights how media texts serve as a lens for understanding language use in various media forms, including print, broadcast, and digital platforms. This research contributes to the broader understanding of the interplay between language and media in contemporary society and offers insights into the implications for critical media literacy. Keywords: Media texts, media linguistics, communication, discourse analysis, language use, digital media.