RHIZOME AS A SEMIOTIC MODEL IN POST-STRUCTURALIST DISCOURSE: DECONSTRUCTION OF TRADITIONAL MEANINGS AND POSSIBILITIES OF MULTIPLE INTERPRETATIONS

Аннотация

The article examines the conceptual paradigm of the rhizome, proposed by Gilles Deleuze and Felix Guattari, as an innovative semiotic structure that contributes to the destabilization of established systems of meanings and hierarchies in the context of poststructuralist philosophy, where the emphasis shiftsmfrom linear logic and binary oppositions to the dynamic interaction of multifaceted nand non-hierarchical elements. As a result of the analysis, the author attempts a critical deconstruction of traditional approaches to understanding meaning, demonstrating how the rhizomatic model contributes to the formation of multiplen interpretations. The analysis examines the mechanisms of the rhizomatic approach: duplication, association and nonlinearity, contributing to the rethinking of the concepts of sustainability and identity in modern society, promoting a more tolerant perception of alternative points of view. The need to recognize the rhizome as a productive model for interpreting complex social dynamics and understanding multiple realities is substantiated.